It's a webpage where you ask a series of questions to understand your audience ... to personalize your news, products, and offers based on that person's responses.
How powerful is that? In short, magnificent. And it works when it's done in every market, by everyone, everywhere. But only if you do it right.
People LOVE to test. Check out the millions of online quizzes and you will see how popular they are. People LOVE to know more about ONE specific topic - me, me and me!
Why?
According to TIME Inc., 40% of the words we say in our life relate to ourselves. We also release a hormone called serotonin, which helps us regulate our mood, sleep, and learning, among other things.
From buzzfeed tests on your type of cheese to more serious reviews like Kolbe and Strengthsfinder ...
The quizzes and assessments give us insight into our strengths and weaknesses (and which Hogwarts house we should be in). So far, so good.
And it turns out that questionnaires can ALSO be a great way to grow and scale your business by generating large numbers of leads and sales. But only if you do it right. And if you want to do it right, it makes sense to learn from the best in the world.
Ryan Levesque's QUIZ Funnel Masterclass, the bestselling author of ASK and Choose, is the quiz creation expert. You have just created a new questionnaire which will give you in 2 minutes maximum ...
